For her 16th birthday, Camille Vever received a piece of Vever jewelry from her grandmother, igniting her desire to revive her ancestral house. After earning a Master's in Finance from Dauphine and ESCP Business School, and gaining significant experience in finance and strategy, Camille felt confident in reviving Vever. At 42, she assembled a team of experts, including renowned artistic director Sandrine de Laage, and reawakened the brand. As CEO, Camille places environmental impact at the core of Vever's mission, making it the first in its sector to commit to not using mined stones, utilizing recycled gold, offering eco-designed cases, and ensuring French artisanal manufacturing. Reborn on rue de la Paix in June 2021, Maison Vever now operates in about ten countries with fifteen points of sale, offering bold, artistic jewelry that celebrates flora while respecting the planet.