New Luxury: The Masterclass for Fast Growth Luxury Companies – The Luxpreneurs

London – Monday 1st April 2019

Venue: The offices of Killik & Co, 46 Grosvenor St, Mayfair, London W1K 3HN

10:00 Registration

10:30 Welcome from the chair

Paul Sternberg, Associate Dean, Head of Design Innovation, Ravensbourne University London

10:40 The Good company: Why a good brand is luxurious

Reuben Turner, The Good Agency

11:00 Developing a luxury brand: The interview:

Marc Forestier, Luxury Brand Consultant, Varana

11:20 MASTERCLASS: Mistakes to avoid: How to protect your brand:

Mary-Ellen Field, Director, Pellisier IP & Bijoux

11:35 PANEL: Working with influencers – the importance of authenticity:

• Janet Inglis, Managing Director, Unfold
• Lindsay Davis, International Managing Director, Quintessentially
• Federica Carlotto, Sotheby’s Institute of Art
• Tahir Basheer, Partner,  Sheridans

12:00 MASTERCLASS: The art of the VIP:

Ciara Hurley-Stewart, Head of Retail Marketing and Partnerships, Asprey

12:15 The Luxpreneurs: Luxury founders talk about their brands

• Katie Mullally, Jewellery
• Margaret Byrne, EStars
• Anna Paola, Luxury Swimwear
• James Scroggs, M.C. Overalls

12:40 The Masterclass: Arrigo Cipriani

13:00 Lunch

14:00 Creating a luxury business: Five tips for success

Sally O’Rourke, Co-Founder, BrandLove

14:15 Talking Sustainability: Maggie Semple OBE

14:30 Creativity: Lessons from the Icons

Natasha Fraser-Cavassoni

15:00 The Luxury Pitch

An opportunity for luxury businesses to pitch with Brent Richards and Kari C

16:45 Drinks reception