Agenda 2023

This is a working agenda and subject to change.

Tuesday 13 June 2023
London

The Next Generation of Authentic Luxury

08:30

Registration

09:00

Welcome from the Chair

Jamie Gill, Strategic Advisor, Luxury, Fashion & Retail

09:05

Opening Keynote: Culture/s of Affluence: Unlocking the Luxury Audience

Monique Centrone PhD, Associate Partner, Cultural Strategy Lead, Ipsos UK

 

09:30

Panel Discussion: The Responsibility of Luxury

We all know that with great power comes great responsibility. Our opening panel will explore the challenges faced in serving their markets and the reasons why luxury carries such a weight on its shoulders. What non negotiables form part of the next generation ethos of luxury and how are they reacting to global challenges? Should luxury be setting targets as well as trends?

Moderator: Milton Pedraza, CEO, Luxury Institute

Diana Verde Nieto, Co-founder, Positive Luxury

Marianthe Goodwin, Head of Legal Rare, Diageo

Tiffani McDonough, Director, Senior Counsel, Employment & Litigation, Louis Vuitton 

 

10:10

Morning Coffee

10:45

Workshops:  Luxury in Depth

Join one of two breakout sessions for an interactive discussion.

Luxury brands in a more challenging economic environment

Hosted by Baker & McKenzie

Keeping up with rapidly changing consumer demands and responding to current economic challenges may mean that companies need to rethink how they organize themselves to be future-ready. This session will look at micro and macroeconomic trends and changing consumer habits impacting luxury businesses today. We will also discuss how brands operate and adapt in the current landscape as well as corporate strategies to facilitate continued growth.

Tom Edwards, Partner, Baker McKenzie

Carol Ghannam, Associate Director, Consumer M&A Transactions, Deloitte

Julia Dickenson, Of Counsel, Baker McKenzie

Marianne Helps, Senior Legal Counsel, Burberry 

Going green? How to build a successful green advertising campaign

Hosted by Bird & Bird

Luxury brands continue to adapt and evolve in an eco-conscious market, incorporating more sustainable practices with green advertising campaigns to match. However, green claims are under legal scrutiny. If the factual foundation of a claim is lacking, cease and desist letters and PR risks often follow. We will explore the do’s and don’ts of creating a successful and compliant green advertising campaign, drawing on some recent examples that luxury brands can learn from.

Rita Tardiolo, Partner, Bird & Bird

Zornitza Kratchmarova, ESG Lead, Retex

Marie Cudennec Carlisle, CEO & Co-Founder, Goldfinger

 

11:35

Workshops: Luxury in Depth

Choose between one of two sessions for an interactive discussion.

Enhancing Intangible Value

Hosted by Deloitte

The luxury industry is at the cutting edge of innovation. Innovation transforms business models and drives intangible value, which has increased 7 fold in the past 20 years. The fastest growing businesses invest 2-6 x more in their intangibles (IP, intellectual capital and intangible assets) than slow growers. In these uncertain times, effective intangible management is more important than ever; it’s on the priority list of c-suites in the luxury space.   

We’re joined by two of the most innovative businesses in the luxury market, Farfetch and Luxottica, who alongside us will share their thoughts on how you can help your business unleash the untapped potential and shape your intangible growth strategy.
 

Rachael Barber, Partner, Deloitte Legal UK

Alessandro Farris, Group Marketing Compliance Director, Luxottica Group

Kylie Gregge, Partner, Deloitte (UK)

Ben Lyons, Head of Legal (IP and Innovation), Farfetch 

Ida Palombella, Partner, Deloitte Legal Italy

 

NFTs:  Do you have control?

Hosted by Hogan Lovells

NFTs have been tickling brand’s creativity for a couple of years now. While the launch of an NFTs project is surrounded by great hype, with huge marketing and communication investments, NFTs then live their own life on the market. Do brands lose control over them? Are licenses enough to prevent third parties from using them commercially? Exhaustion applies online? In practice, platforms have tools that could help brands in case of unauthorized uses? The time has come to draw some first conclusions and try to understand whether this trend has cons that shall be carefully evaluated by brands.

Maria Luigia Franceschelli, Counsel, Hogan Lovells

Ghada Qaisi Audi, Chief Business Development Officer, Co-Chief Legal Officer, Taro Ishida

12:30

Lunch

13:30

Luxury’s Business Case for Representation

Jamie Gill, Strategic Advisor, Luxury, Fashion & Retail

Maliha Shoaib, Editorial Associate, Vogue Business

14:00

The Business of Luxury: In Conversation with Jenny Packham

Moderator: Sue Timney, Designer

14:30

Workshops: Luxury in Depth

Trademark victory after a 22-year battle: An insight into a landmark case in China

Hosted by DLA Piper 

DLA Piper advised Manolo Blahnik, the world-famous shoe designer and founder of the eponymous luxury brand, on his successful re-trial application before China’s Supreme People’s Court, following a long-running trademark dispute in China which lasted over 20 years.

Edward Chatterton, Partner at DLA Piper who led the case, will be joined by Georgina McManus, CLO & Company Secretary of Manolo Blahnik, for a fireside chat to discuss this case in more detail. During the discussion, they will share their experience and learnings from this case.  Edward will also provide a more general update on the current state of intellectual property protection in China, including the proposed changes to the China Trademark Law which are currently in the pipeline.

Edward Chatterton, Partner and Co-Head of IPT Asia, DLA Piper

Georgina McManus, CLO & Company Secretary, Manolo Blahnik

Fashion M&A in the US: Updates on Key Regulatory Trends

Hosted by Linklaters

2021 saw the appointment of new US antitrust enforcers, which has resulted in increased scrutiny for dealmakers engaged in M&A in the US. We’ll discuss what this means for prospective acquirors or sellers of companies participating in the fashion and luxury goods sectors, including more frequent challenges to transactions on regulatory grounds, the potential ban on most non competes as well as other issues that are top of mind for the U.S. antitrust authorities. We’ll also cover how to assess regulatory risks and how to structure and paper the allocation of such risks between the parties in M&A transactions.

Antonia Sherman, Head of US Antitrust & Foreign Investment Group, Linklaters

Pierre-Emmanuel Perais, Partner, Linklaters

15:30

Afternoon Coffee Break

16:00

Jewellery & Watches: Legal Insights and Commercial Predictions

There is no doubt that even in challenging times, jewellery is outperforming many luxury sectors. As we navigate this uncertain and ever-changing current reality, our speakers will explore the unexpected challenges they are currently facing and how they are tackling them.

Moderator: Tiffany Stevens, CEO and GC, Jeweller’s Vigilance Committee

Dave Bindra, Vice President, B&B Fine Gems

Hannah Brandstaetter, ESG Programme Director, World Gold Council

Purvi Shah, Head of Ethical & Sustainable Value Chains, DeBeers

16:45

Panel Discussion: The Beauty of Law

Our panel of experts will explore the latest trends and developments that keep the beauty industry moving at an impressive pace. Areas of focus will include distribution channels and marketplace selling as well as ESG and DE&I. Our panel will also explore the world of talent partnerships and brand ambassador agreements as well as technology and innovation.

Melanie Howard, Partner, Loeb & Loeb

Joanne Loughrey, Associate General Counsel, LOreal UK and Ireland

Dani Khang, Senior Legal Counsel, Selfridges

17:15

Inside Luxury: On stage with Belmond’s Legal Team

Our closing session will bring a fantastic insight into the workings of a luxury legal team. Belmond will talk about the inner workings of the team, engaging with global stakeholders, and how they are building their legal team brand.

Moderator: Uche Eseonu, IP Associate, Clifford Chance 

Abbi Hunt, General Counsel, Belmond

Paul Smith, Vice President – Legal, Belmond

17:45

Chair’s Closing Remarks

Jamie Gill, Strategic Advisor, Luxury, Fashion & Retail

17:50

Drinks Reception

Hosted by Oracle 

The Luxury Law Awards and Book Launch 

Winners of the 2023 Luxury Law Awards announced and launch of the latest Law Over Borders Comparative Guides